Pakistani model and actress Sabahat Qamar who is known as Saba Qamar is in advertisement of ‘Face Fresh’ cream which is airing from different channels in Pakistan. The Ad is very much vulgar and it is sad to see that PEMRA has not yet taken any action against this Ad.
Saba Qamar has also done Ad of ‘Fresh Up’ mint which was also not suitable for all the viewers as the Ad is portraying Saba Qamar as sexy lady.
Saba Qamar got fame from political satire show Hum Sub Umeed Se Hain which airs from Geo News and Geo Entertainment. The dress which Saba Qamar is wearing in ‘Face Fresh’ cream Ad is similar to Iman Ali dress of Q QMobile NOIR. However after some hue and cry the dress was changed in the advertisement of QMobile NOIR.
Many television viewers in Pakistan have complained that there are many TVC (Television commercial) which very much vulgar and lot of nudity is seen in these ads and one cannot watch these ads infront of families.